Paula has more than 10 years of experience providing tax planning and compliance services to individuals, partnerships and corporations, with a special emphasis on those in the manufacturing industry. She has assisted a number of clients in securing and reporting Wisconsin investment credits.

As a member of Schenck’s Health Care Reform team, Paula has specialized knowledge on specific components of the Affordable Care Act, including employer shared responsibility, information reporting and the Small Employer Health Insurance Credit.

Paula is a frequent writer on corporate tax topics for Schenck’s monthly and quarterly publications.


University of Wisconsin–Whitewater, BBA, Accounting, graduated Cum Laude

Professional memberships

  • Wisconsin Institute of Certified Public Accountants

Community involvement

  • St. John Sacred Heart Parish in Sherwood, Volunteer
Paula Heid's Recent Articles View all

Are you an applicable large employer? Evaluate annually.

If you are considered an applicable large employer (ALE) under the Affordable Care Act, you are subject to the employer mandate and must meet certain requirements for providing insurance coverage to your full-time employees. Learn what criteria factor into determining your ALE status.

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Health insurance credit still available – consider SHOP Exchange for group health insurance

Consider offering health insurance coverage purchased through the Small Business Health Options Program (SHOP) Marketplace to your employees, as you may be eligible for the Small Employer Health Insurance Credit.

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